Free access to all Bloor Research papers now available to members of the online IT leadership community in highly disruptive move for the analyst house.
Analyst house Bloor Research has signed an extensive partnership with The CIO WaterCooler, a free, open and supportive social network for global CIOs and leading technologists.
Under the terms of the partnership Bloor Research will offer the members of The CIO WaterCooler free and unlimited access to the wealth of research material produced by Bloor, as well as access to senior analysts and monthly events held in conjunction with them.
Dan Warburton, Co-Founder and Director, The CIO WaterCooler, stated: “We pride ourselves in being able to help our community raise their profile and share best practice amongst their peers, as well as offering a single source to keep abreast of what’s going on in the vendor/service provider marketplace. Having unfettered access to over 200 Bloor Research reports, as well as the analysts themselves, will be of huge value to our community.”
Justin Speake, CEO, Bloor Research, added: “The CIO WaterCooler has quickly built a reputation for bringing together CIOs and technology visionaries, providing a platform for them to learn from their peers and demonstrate excellence. As part of that peer-driven information exchange the site offers a rich collection of articles, blogs and other content. Integral to that is the role that analysts can play within this community so naturally Bloor is delighted to be recognised as the analyst house associated with the community.”
The founders of The WaterCooler – Andrew Pryor and Dan Warburton – have established a peer-to-peer networking site that enables CIOs to not only gain insight and knowledge from a range of industry experts, but also help them build and nurture their own personal brands.
Andrew Pryor, The CIO WaterCooler, added: “The CIO of today cannot be viewed as the IT Director of old ensuring that the lights are kept on within the enterprise. Today the role has evolved into one that not only demonstrates expertise, but one that can bring real value and knowledge to the business which is in turn itself undergoing a transformative process. It is therefore vital for these individuals that they can demonstrate thought leadership and vision and The CIO WaterCooler plays a critical role in that process.”
“whilst this partnership is initially focused on making our research available to provide CIO’s with independent knowledge and guidance the intension is to make this a far more interactive and reciprocal relationship. This includes joint research, creating new products and services and sharing IP where this adds value to the members,” concluded Justin.
NOTES TO EDITORS
About Bloor Research
Bloor is an independent research and analyst house focused on the idea that Evolution is Essential to business success and ultimately survival. For nearly 30 years we have enabled businesses to understand the potential offered by technology and choose the optimal solutions for their needs.